Searchbroker brings unique site search to Zara mobile apps
by Emma Miller
Site search plays a critical role in mobile apps. Users tend to use the search box more frequently in mobiles than on desktop. That is no surprise, considering screen, browsing and time limitations on mobile devices. Search is the shortest way towards a product. We use more and more our mobile apps in order to locate particular products, categories, or product properties such as reference number, price, brand, color, or style.